Elansor is a luxury fragrance brand under Scen8 LLC, offering a curated collection of premium perfumes designed to evoke emotion and elevate everyday moments. With an elegantly designed Shopify storefront, Elansor presents 15+ sophisticated scent options—including bestsellers like D’Or One, Noble Titan, Imperial Aura, and Fortuna Fiorita—packaged in refined, minimalist style that speaks to timeless elegance and discerning tastes.
The Challenge
Elansor, a premium fragrance brand under Scen8 LLC, faced difficulties in building brand recognition and driving profitable sales in a highly competitive luxury perfume market. Despite having a strong product line and elegant branding, their digital campaigns were not delivering the desired results.
At launch, their performance marketing campaigns struggled to generate profitable returns, with ROAS sitting below 0.5. The brand needed to establish trust, communicate its value effectively, and reach an audience willing to invest in premium fragrances.
The challenge was clear: Elansor needed a scalable digital marketing strategy that could position them as a credible luxury brand, optimize ad spend, and create a consistent revenue stream.
What did
Sinc Solution do
Sinc Solution partnered with Elansor to transform their underperforming digital campaigns into a scalable, revenue-generating system. Our strategy focused on audience targeting, creative testing, and performance optimization.
Performance Marketing Strategy – We designed a complete funnel-based approach to reach potential customers at every stage — from awareness to conversion. This included refining messaging to highlight Elansor’s luxury positioning and crafting campaigns that emphasized brand storytelling.
Creative Testing & Optimization – To identify the strongest content, we tested over 50+ ad creatives across TikTok and Facebook/Instagram. This process allowed us to discover the visuals and messaging that resonated best with high-value fragrance buyers, while eliminating underperforming ads.
Scaling & ROAS Growth – Once we identified winning audiences and creatives, we scaled campaigns systematically. Through continuous testing and optimization, we grew Elansor’s performance from a ROAS below 0.5 to an average of 3.2, proving the effectiveness of the strategy and establishing a repeatable framework for growth.
The Results
- Scaled average ROAS from under 0.5 to 3.2
- Tested and optimized 150+ ad creatives
- Established Facebook/Instagram as core revenue channels.
- Built strong brand recognition
- enerated sustainable, profitable growth from launch to present
